Whites Diamonds, Israel
“I chose to sell on eBay because I used to buy on the platform and saw that it was user-friendly and very pro-customer.”
Amit, 38, owns the Love Diamonds store on eBay where he sells diamond jewelry. eBay sales make up almost a half of his revenue. “I chose to sell on eBay because I used to buy on the platform and saw that it was user-friendly and very pro-customer. eBay gives the customer confidence that someone is watching over the deal,” he says. “It helps us understand the customer, because we want the customer to always be satisfied.” Amit adds that it may seem easy to sell online, but actually it's work around the clock, especially if there are clients from faraway countries like the United States or Australia. “The work is endless, and maybe that's my business secret.”