Create Your Listing

How to Create a Listing: Step-by-step Guide

The Sell Your Item form is where you'll create your eBay listing. This is a detailed form, after completing it, you will receive a listing, ready to be published.

This step-by-step guide will help you create your listing.

How to get the Sell Your Item form on eBay

on main page

in My eBay

in Seller Hub


At the top right of any page click the Create Your Listing button.

You will be automatically redirected to the Sell Your Item form. You may need to sign up for your eBay account.

You can access your My eBay account in three ways from the eBay home page.

1 way

  1. Click on the arrow next to your account login at the top left at the home page. Then click on the Account Settings button in the drop-down menu.
  2. After that you will be automatically redirected to My eBay.


2 way

  1. Click on My eBay at the top right of the home page.
  2. After that you will be automatically redirected to My eBay.


3 way

  1. Point your cursor over My eBay button at the top left of the home page. 
  2. Select Selling in the drop-down menu. 
  3. After that, you will be automatically redirected to the Activity tab of the My eBay Selling Overview section in My eBay.


The Sell Your Item form is available in several tabs in My eBay.

  1. On the Activity tab at the right click the List an Item button or at the left click the Sell an Item button. You will be automatically redirected to the Sell Your Item form. You may need to sign up for your eBay account.

  1. On the Account tab go to My Account Section. Then go to the How to Sell Items on eBay, then — Fill out the Sell Your Item form. Click the Go to the Sell Your Item form link. You may need to sign up for your eBay account.


Go to Seller Hub.

On the Listings tab click the Create Listing button or select Create listing from the drop-down menu. 


You will be automatically redirected to the Sell Your Item form which will open in a new window.


How to create a listing: step-by-step guide


Sell Your Item form

You're ready to go! You’ve got the Sell Your Item form. Now you can fill it out.

This guide will help you fill out every step of the form.


Selecting the Item Category

On the main page of the Sell Your Item form, you will see:

  • The field to indicate product category — Tell us what you’re selling. 


  • Enter a category manually or select it from the drop-down menu Browse Categories. 


  • When you select a category, the list opens further, opening subcategories.


  • If you enter the category manually, click the Get Started button. After that, you will be automatically redirected to the form to fill out your item details.
  • If you select a category from the list, you will be automatically redirected to the form to fill out your item details after selecting the category.

Latest drafts

This section provides quick access to the latest saved drafts of your listings. 

There are two buttons under each draft icon to either resume or delete the draft.

You can also find listings drafts in My eBay. There you can keep up to 20 drafts for 30 days.


Listing templates

This section allows you to help you list similar items faster.

To create a reusable listing template, click the Create a Template button. 


You will be automatically redirected to the Create Your Template form, which is almost the same as the Sell Your Item form and is filled in the same way.


Completing the Sell Your Item form

Complete the Sell Your Item form. Please note that completing some fields is a paid option.

  1. Enter a title in the Title field.
  2. Correct the Your Item category in the Category field if needed. Remember that choosing an appropriate category is very important to your selling success.
  3. In the Condition field select your item condition in the drop-down list: Brand New — absolutely new, Like New — almost new, Very Good — very good, Good — good, Acceptable — satisfactory condition).
  4. In the Photos section add max. 12 photos of your item.


5. The completion of the Item specifics section depends on the item category.


6. In the Item Description section, complete the description field.


For more information visit How to optimize your listings.

There are two buttons in the top right of the Sell Your Item form:

Send us your feedback

Switch to quick listing tool


If you're a casual seller, our quick listing tool provides the core features you need to start selling. Use the current interface of the Sell Your Item form and do not switch to the quick listing tool. This way you won’t lose the data that you have already filled in.


Completing the Selling details

Completing the Selling details

One of the most important stages in creating a listing is to specify the selling details. To do this, complete the Selling Details section.

  1. Choose an Auction and/or Buy It Now listing format in the Format section.
  2. In the Duration field select a listing duration of 1, 3, 5, 7, or 10 days. If you're using the fixed price format, you can also choose a 30-day or Good 'Til Cancelled listing duration. You can also schedule listings to start. You can select Start My Listings When I Submit Them options or Schedule to Start on to start at the day and time you choose.
  3. In the Price field specify the item price: Starting Price for auction-style Listing, Buy It Now price and Reserve price — this is the minimum amount you are willing to sell for. 
  4. In the Quantity field, specify the item quantity.
  5. Thе Private Listing option makes an anonymous purchase possible.
  6. The Make a Donation option allows the buyer to make a charitable contribution at the same time as payment for the items.
  7. In the Payment Options section, select the PayPal option. 
  8. In the Return Options section, state whether you accept returns or not.


Setting up your shipping options

In the Shipping Details section enter choose options and area of shipping.


Find a step-by-step guide and other useful tips in the section How to Set up Your Shipping Options

Posting a listing

Your listing is almost ready. The menu at the bottom of the page will help you see what is done.

  1. Click on the Preview button and see, how your listing will look.
  2. Click on the Save as Draft button and save your listing as a draft, without posting.
  3. Click on the Cancel button and cancel creating a listing.
  4. And finally click on the List Item button and post your listing.


Congratulations! Your first listing is ready.

We wish you success in sales!

Get inspired by the success stories of our sellers

In case of any difficulties please don't hesitate to contact the eBay Customer support.