Start selling easily
Sign up and create listings with ease using eBay’s straightforward interface.
Enjoy 250 free listings
Every month you have a limit of 250 zero insertion fee listings (or more for eBay Store subscribers).
Sell with confidence
eBay cares about sellers and protects them from abusive buyers.
Go mobile
A convenient eBay app helps you create listings and answer buyers’ queries on the go.
Use handy selling tools
Manage your business using Seller Hub, create promotions with Discount Manager, and drive traffic with the help of Promoted Listings.
Learn from the knowledge base
Export.ebay.com provides all the necessary info to help you find answers and implement the most effective selling practices.
Start selling on eBay today
When registering as an eBay seller, you can choose to create a Personal or a Business account.
Personal account is meant for casual sellers, hobbyists, and novice entrepreneurs. If you are a sole proprietor or have a registered company, please choose Business account. It’s possible to switch from a personal account to a business account, but not vice versa.
Personal account
Best suited for individuals who are not selling through a registered business.
Choose it if you are a casual seller, a hobbyist, or a novice entrepreneur.
Business account
Best suited for registered business entities or sole proprietors.
You’ll need to provide your business name, type, address, the names of beneficial owners, directors, etc.
Manage your business with Seller Hub
Seller Hub offers a variety of tools for you to track your listings and orders, analyze your business performance, and identify opportunities for growth.
There are several tabs that keep all the relevant information close at hand: Orders, Listings, Marketing, Advertising, Store, Performance, Payment, Research, and Reports. Start using Seller Hub and manage your eBay business with ease!
Create clear and accurate listings with quality photos
Respond to queries promptly and politely
Set up transparent policies to prevent misunderstanding
Observe your handling time and upload tracking information
Do your best to resolve customer issues
Describe item condition correctly and highlight flaws if there are any
Monitor your performance
eBay constantly evaluates your seller performance and service metrics. If your Item Not Received rate or Bad Buyer Experience rate are too high, your eBay account may be restricted.
There are three seller levels, and every month you’re assigned one of them:
Top Rated
Your seller performance is exceeding expectations and you are awarded with exclusive benefits.
Above Standard
You’re meeting eBay’s expectations. Everything’s OK!
Below Standard
Your performance is too low to meet the platform’s minimum standards. Your account may be restricted.
Grow your business on eBay
There are multiple opportunities for growth on eBay. Set your business goals and then develop a plan to meet them (7:41)
Promote your listings
The Promoted Listings tool helps you put your items in front of interested buyers. Reach a wider audience and drive more sales!
Put your items on social media
Seller Hub’s Social page allows you to link social media accounts to your eBay account and generate content for multiple social platforms right from eBay.
Go global with eBaymag
eBaymag is a free tool for reaching buyers on international eBay sites: ebay.co.uk, ebay.de, ebay.fr, and others. eBaymag can automatically translate your listings into the corresponding language and convert the price to the local currency
Open your own eBay Store
With an eBay Store subscription you’ll be able to build your own brand, save up to 50% on selling fees, boost your sales with exclusive tools, and more.
Legal requirements
When selling globally, you need to comply with legislation in both your country and those of your buyers. Check these regulations and policies if you want to ship orders to the European Union and the United Kingdom.
Frequently asked questions
What can I sell on eBay?
Almost anything: from collectible cards and handmade goods to auto parts. However, there is a list of prohibited and restricted items. We also remove listings that violate legislation or infringe on intellectual property.
How much does it cost to sell on eBay?
Your first 250 listings per month are free, but if you exceed that limit you’ll pay $0.35 per listing. When your item sells, you also pay a final value fee (up to a 14.35% depending on the category plus $0.30 per order).
How do I get paid on eBay?
Payments are processed automatically. You can set up your payouts schedule (daily, weekly, or fortnightly) and receive payouts to your bank account or Payoneer account depending on your country of registration.
What if I ship an item but something happens to it that’s beyond my control?
Don’t worry — eBay has your back. In cases like weather delays, carrier issues, or late deliveries (as long as tracking shows you shipped on time), eBay will protect you by removing any negative or neutral feedback and defects related to the situation. This ensures you’re not punished for circumstances outside your control.
Is it profitable to open an eBay Store?
A Store subscription gives you an opportunity to build your own brand, a higher limit of Zero insertion fee listings, and powerful promotion tools. You can also save up to 50% on final value fees.
