Minal Infojewels, a Mumbai-based jewelry company located in the Special Economic Zone (SEZ) of the Santacruz Electronic Export Processing Zone (SEEPZ), has carved out a significant place in the international market, thanks to its partnership with eBay. Led by Hiral Parekh, the company specializes in the creation and export of exquisite jewelry, and eBay has played a crucial role in scaling its operations globally.
Why did you Choose eBay as a Platform?
“eBay has been the cornerstone of our success, allowing us to take Minal Infojewels from a small business in Mumbai to a global player in the jewelry industry.”
When Minal Infojewels first ventured into e-commerce, they sought a platform that could provide seamless access to an international audience. eBay was chosen for its user-friendly interface, global reach, and comprehensive seller support. The platform’s ease of setup and business management made it an ideal choice for expanding operations into foreign markets. Today, eBay is more than just a part of Minal Infojewels’ business—it is the main source of income, driving 100% of the company’s sales from international customers.
How much has your business grown compared to its initial state?
“Since our inception, we've experienced a remarkable 6x growth.”
Since its inception, Minal Infojewels has experienced exponential growth, much of which can be attributed to its collaboration with eBay. Over the years, the company has seen a 6x increase in sales, successfully integrating both B2C and B2B models into its operations. This growth is a testament to eBay’s ability to foster innovation and expansion. With a dedicated team in place, Minal Infojewels continues to meet the demands of a global customer base, focusing particularly on the high-end jewelry market, which is expected to drive future success.
What do you like the best about selling on eBay?
“What sets eBay apart is its unparalleled ease of use, whether it’s setting up shop, conducting business, or interacting with their dedicated team.”
Its unwavering commitment to the success of its sellers distinguishes eBay from the rest of the online marketplace. The personalized support provided by eBay’s account management team has been instrumental in helping Minal Infojewels navigate the complexities of international trade. Moreover, the introduction of the Authenticated Guarantee (AG) Program has added a new layer of trust and credibility to the company’s fine jewelry offerings, elevating its business to new heights.
What is the most significant contribution or process led to the current achievement?
“In essence, eBay has been the cornerstone of our success, allowing us to take Minal Infojewels from a small business in Mumbai to a global player in the jewelry industry.”
Minal Infojewels credits a combination of factors, with their strategic partnership with eBay standing out as a key element. The ease of doing business on the platform, coupled with the support from eBay’s management team, has allowed the company to navigate challenges and seize opportunities in the global market. Additionally, the introduction of the Authenticated Guarantee (AG) Program by eBay played a pivotal role in enhancing customer trust and expanding the seller’s fine jewelry category. This program not only ensured the authenticity of their products but also elevated the brand’s reputation, driving substantial growth and success.
For Minal Infojewels, eBay has been more than just a platform—it has been a partner in their journey to success. From facilitating entry into global markets to supporting growth at every step, eBay has played a crucial role in transforming Minal Infojewels into a thriving international brand. As the company looks to the future, the possibilities seem limitless, and with eBay by their side, they are poised to reach even greater heights.