How to Optimize Your Listings

Creating an effective listing helps you get your items in front of the right buyers

What is an effective listing? One that will help you quickly find your buyer!

Our tips and tricks will help you create listings that sell.

Choose the right listing format, create a concise and informative title, add high-quality pictures, make your listings mobile-friendly, use optional upgrades – there are a number of features that will increase your items visibility and boost your sales.

Tips on Listing Optimization

An effective listing on eBay should not only provide the buyer with the correct and detailed item description but also sell it. Optimize your listings to appear higher in the search results.


Photo Tips

Did you know? Listings with better photo quality are up to 5% more likely to sell*. Taking great pictures is easier than it seems at first glance.


How to Make Your Listings More Mobile-friendly

Every second deal on eBay is done via a mobile device. Make sure your listings are also properly presented on mobile with our guide.

* Likelihood to sell based on an eBay study that reviewed 6.8 million listings that resulted in an increase in 4.5% more sales over this period; "better photo quality" defined as photos that measure 500 or greater pixels on the longest side, do not have added text or graphics, and are uploaded to eBay picture service. Individual results may vary and results assume that sellers do not increase the item price while making these changes.