- Managing Fitment data on your parts and accessories listings just got easier with Fitment Plus Auto
- Easily adjust prices and create offers on your listing with the eBay mobile app
- Choose a custom Promoted Stores landing page and manually select which items appear in your ads
Easy listing for auto parts and accessories
ebay.com
Get fitment data for your listings automatically with Fitment Plus Auto.
- What you need to know
- How it works
- How does FPA benefit my business?
- Next steps
- FAQs
What you need to know
Managing and adding fitment data to your Parts & Accessories (P&A) listings is now easier than ever. Starting October 20, 2025 if you’re a seller under one of the fitment-enabled categories, you’ve been automatically enrolled in Fitment Plus Auto (FPA).
This new feature automatically updates your P&A listings with the latest fitment data. This lets buyers find the right parts for their vehicle, helping you boost your sales and maintain your listings more efficiently.
How it works
FPA aims to ensure that all parts and accessories listings have high-quality fitment data.
- Your listings in the covered categories will be regularly updated using an eBay-maintained database.
- If your listings don’t have fitment data, eBay’ll automatically add the relevant information to them.
- If your listings already include fitment data, missing or updated information may be added to improve accuracy.
How does FPA benefit my business?
- Build trust: Add an extra layer of trust and protection for buyers by qualifying your products for eBay Guaranteed Fit, which can help reduce returns
- Improve efficiency: Save time and effort researching your fitment. As long as your listings have the brand and part number, Fitment Plus can match the right vehicles automatically
- Increase exposure: Enhance your listings so they appear in more searches and help boost your sales
Manage your FPA settings
If you sell parts and accessories, you’re automatically included in FPA. You don’t need to take any action to benefit from enhanced listings.
Go to your Motors Selling Preferences to opt out anytime, change your FPA settings, or find out more about the feature.
Opting out will remove any data added through FPA, but you can opt back in later to make your listings eligible again. If you prefer to manually update your listings based on FPA data, eBay offers another toolkit.
Keep prices competitive wherever you go
ebay.com, ebay.de
Pricing recommendations are now in the app, so you can sell faster.
- Manage listings and view suggestions at your fingertips
- How this benefits you
- What’s next?
- FAQs
Manage listings and view suggestions at your fingertips
Looking for ways to manage your business while on the go? eBay's got you. Personalized pricing recommendations are now available on the eBay app, helping you boost visibility, make smarter pricing decisions, and manage your business more effectively.
How this benefits you
- Get data-driven suggestions based on your listings to help extend your reach, gain more views, and sell faster
- Save time on the go by applying changes directly in the app. You can also update multiple listings at once for faster optimization.
- Help buyers find your items with smarter, more competitive pricing
What’s next?
Download the eBay app to start seeing personalized pricing recommendations and make quick updates on the go. These tips are optional, so you’re always in control.
FAQs
Why should I take action on these recommendations?
These recommendations are designed to help your listings sell faster. They’re personalized to your inventory and highlight the actions most likely to drive results. While optional, trying them out could help you convert more views into sales.
Can I turn off or snooze the recommendations?
Yes, you can snooze them for a few days if now isn’t the right time. While there’s no option to turn them off permanently, eBay believes they offer valuable insights to help you sell faster.
Where can I find these recommendations?
On the eBay app, go to your Selling page. Under Tasks, you’ll see an Opportunities section, tap to review or take action, or hit Snooze to pause them for now.
Do I have to follow the exact price recommendation?
Not at all. You can use it as a guide and adjust it as you see fit. You’re always in control of your pricing.
How are these recommendations generated?
They’re based on real eBay data factors like similar item pricing, buyer demand, and what’s helped other sellers succeed.
When will I see additional recommendations beyond price reductions?
Stay tuned, there’s more to come! eBay is working to implement more personalized recommendations in the coming months.
Help increase store traffic with Promoted Stores Custom
ebay.com, ebay.com.au, ebay.fr, ebay.de, ebay.co.uk, ebay.ie, ebay.it,
Hand-pick your featured listings, choose your landing page, and create ads that drive more buyers to your Store.
- What you need to know
- How it works
- Why it matters
- Next steps
What you need to know
Promoted Stores Custom is designed to give eligible sellers more creative control and help highlight the inventory that matters most to their business. You can now choose both the listings you want to feature in your ads and the exact Store page buyers land on.
How it works
Promoted Stores Custom gives you the flexibility to tailor your ads from start to finish:
- Select up to 1,000 listings, including ten featured items to showcase in your ads
- Choose a custom landing page option for your Store, such as a sales event page, a curated collection, an influencer-led page, or an eBay Live event page.
Why it matters
This update allows you to take control over your ads, how they look, and where they lead:
- Highlight the listings you want buyers to see
- Drive traffic to the page that best represents your brand or promotion
- Build your brand visibility, promote a special event, or increase Store visits
Next steps
To start using Promoted Stores Custom:
- Go to Seller Hub > Advertising > Promoted Stores
- Select Promoted Stores Custom during campaign setup
- Add your featured listings and landing page
Visit the Seller Center to learn more about Promoted Stores Custom.